
BeForward
President Hironori Yamakawa (Left) holds the newly launched Platinum
Ultra Smooth Driving lubricant product during the climax of the Dar es
Salaam International Trade Fair (SabaSaba) at the Nyerere Grounds, Kilwa
Road in Dar es Salaam. Others right is the company’s marketing officer,
Tomohiro Nakamura and Shogo Nishimura (second right).

Be
Forward President Hironori Yamakawa (Right) speaking with journalists
when announcing the company plans to open up lower cost dealership of
spare parts in all regions in Tanzania, during the climax of the Dar es
Salaam International Trade Fair (SabaSaba) at the Nyerere Grounds, Kilwa
Road in Dar es Salaam.
Owners
of imported used cars in Tanzania have something to smile this time
around after the Japanese used car exporter, Be Forward, announced the
establishment of lower cost dealership of spare parts in all regions in
Tanzania.
Be
Forward President Hironori Yamakawa announced this in Dar es Salaam
yesterday during the climax of the Dar es Salaam International Trade
Fair (SabaSaba) at the Nyerere Grounds, Kilwa Road in Dar es Salaam.
Speaking
during the press briefing held at the Be Forward Pavilion, Yamakawa
said, initially, the company was already established branch in Arusha
and will soon establish the Dar es Salaam branch.
He
said owners of popular used Japanese cars including Passo, Noah and IST
will benefit from the new development, as many were find more difficult
to find cheaper spare parts and accessories. “We expect to start
importing massive use spare parts to Tanzania at the very affordable
prices,” he said.
He
said they have tried to visit other dealers of used spare parts and
find many were selling as a higher price as he believe that their prices
will be affordable and accessible any part of the country.
Be
Forward is one of the popular exporters of used car globally and in
Tanzania alone, according to Yamakawa, more than 20,000 used vehicle are
imported to Tanzania monthly. This makes the annual used cars
consignment to Tanzania to hit 240,000 cars annually. He said the plan
was to increase the number to 25,000 cars monthly, making Be Forward the
leading importers of used Japanese cars.
According
to Yakamawa, the company was also looking to contract dealers
countrywide, who will be responsible for distributing their products in
Tanzania.Meanwhile, Be Forward Company has unveiled Platinum Utra Smooth
Driving lubricants in Tanzania market. Speaking during the launch of
the product, Hironori Yamakawa, the company President said this is the
new product in the market. The new product is for both gasoline and
diesel fuel cars engines.
source: Jiachie