Jul 15, 2015

Snapchat opens digital window on Mecca to millions

Snapchat's decision to dedicate its live stream to the Muslim holy city of Mecca in Saudi Arabia has set social media alight, with hundreds of thousands of tweets on the topic.Digital analytics site Topsy recorded more than one million mentions on Twitter alone, as Muslim users first lobbied
Snapchat to feature the city and then reacted to the stream of content that flowed online once the hugely-popular, social media app agreed to do so.Many Muslims showed appreciation to Snapchat for changing the perceptions others had of Islam, commenting that it made a change from the usual coverage.Some people who did not follow the religion went as far as saying the online event had made them consider adopting the faith.The Snapchat live feature works by stitching different short video clips in to one continuous stream of footage that users can swipe through. Users posted scenes of prayers, rituals, and even jokes. Here a user pokes fun at the traditional head shaving ritual that follows the pilgrimage.
  1. Source: Al Jazeera