She laughed
as she posed against a Coca Cola-designed bar, fitting with the famous
soda brand's anniversary celebrations, while showing off her red and
white branded court shoes, emblazoned with the famous logo.
Before
the glossy shoot, the chart-topper dazzled fans in a first red dress, a
sexy, silk number, which featured strapless design and a corset-effect
central structure.
Embellished with a slight fishtail design across the waist, the star looked fabulous.
She
matched the outfit with a perfectly-coiffed blonde hairstyle and a
flash of dramatic red lipstick, which appropriately matched her dress.
Not content with that, she added fake eyelashes and heavy eye make-up to the mix.
Nearly a bum flash! With pretty much
all of her legs on show in the racy slit gown, Rita almost gave a
glimpse of her pert derriere
Mwah: With her matching scarlet lipstick, she pouted and blew an air kiss to a vintage Coca Cola poster
Earlier
in the day the How We Do singer took to Twitter to share a snap of
herself getting ready for the occasion, which marks a century of the
soft drink's container.
Uploading
a picture of herself in a dressing gown and designer heels, she
captioned it with the line: 'Good morning London....I love my Sophia
Webster Coca Cola shoes....see you soon!'.
Within
sixty minutes The Voice judge was attracting crowds in Soho's Greek
Street, where she also opened a pop-up to celebrate the shapely glass
bottle, called Contour Centenary Bar.
Classic
beauty: The chart-topper wowed fans before arriving at the venue in the
sexy, silk number, which featured strapless design and a corset-effect
central structure
Getting ready: Uploading a picture of
herself in a dressing gown and designer heels, she captioned it with the
line: 'Good morning London....I love my Sophia Webster Coca Cola
shoes....see you soon!'
She's got some bottle! Sipping coquettishly from a straw, the buxom star looked to be enjoying her moment in central London
Thirsty work? The How We Do singer takes a sip from her person bottle of the best-selling soft drink
Sipping coquettishly from a straw, the buxom star looked to be enjoying her moment.
Fortunately, fans will get to enjoy their own taste of the brand's century-long success.
From
Thursday 19th to Saturday 21st March, guests can visit the temporary
bar - where they'll be transported back to 1915 when the glass bottle
was first designed.
According
to a statement, the iconic bottle was born from a design brief that
called for the packaging to be highly distinctive, recognised by touch
alone and identifiable even when in the dark or shattered on the
floor.
Flawless: She matched the look with a
perfectly-coiffed blonde hairstyle and a flash of dramatic red lipstick,
which effortlessly matched her dress
Clearly not hard to swallow! Rita, who
is currently dating fashion designer Tommy Hilfiger's son, Ricky Hil,
seemed to be the perfect brand ambassador for the thirst-quencher
That's got a nice ring to it: Rita also wore a feather-effect silver ring on her right hand
Rita,
who is currently dating fashion designer Tommy Hilfiger's son, Ricky
Hil, seemed to be the perfect brand ambassador for the thirst-quencher.
Not least because she was so very keen.
On Wednesday she uploaded a photo of herself drinking from a bottle of Coca-Cola.
She wrote: 'Check out who I’ve been kissing! #KissHappiness #CokeBottle100 @cocacola_gb @cocacolafr.'
Thirsty? On Wednesday, she uploaded a
photo of herself drinking from a bottle of Coca-Cola. She wrote: 'Check
out who I’ve been kissing! #KissHappiness #CokeBottle100 @cocacola_gb
@cocacolafr'
Trail: Rita's stunning dress also featured a long trail, which added some old-school glamour
Strike a pose: The 24 year-old superstar looked more like a catwalk model than an urban pop star
Look: Not content with her statement dress, she added fake eyelashes and heavy eye make-up to the mix
Demure: Thursday's look is quite a contrast to the image she portrayed while in New York, earlier this month
Her latest look is quite a contrast to the image she portrayed while out-and-about in New York, earlier this month.
On more than one occasion she stepped out cutting an androgynous figure in gender-neutral clothing and a wide-brimmed trilby.
Seen hanging in Manhattan with her sister, the performer was there to film her latest music video.
Classy: Rita certainly gave supermodel pal Cara Delevingne a run for her money at the launch
Mwah! Not content with turning heads, Rita also flirted with onlookers by blowing them a kiss
Most recently, fans got to see her appear in the season finale of TV series Empire.
Rita performed New York Raining with Charles Hamilton on Wednesday's season finale of the American hip-hop drama.
Sharing
the poster for the finale, which promises performances from Snoop Dogg,
Jennifer Hudson, Juicy J and Patti LaBelle, Rita wrote: 'Empire.....oh
YEAH.'
Pop-up: From Thursday 19th to Saturday
21st March, guests can visit the temporary bar - where they'll be
transported back to 1915 when the glass bottle was first designed
Whetting appetites: Thousands of fans are expected to visit the London-based pop-up, this week
Colour co-ordinated: Rita's dress was perfectly matched with the red carpet, the bottle's branding & straw
Having a good time: The pop star laughs and jokes as she poses up a storm in central London
Her work is done: Rita treads carefully as she leaves the PR launch in Soho's Greek Street
She's got it! Posing in the striking
scarlet gown, the pop star showed off her seemingly endless legs and
also flashed a hint of her side-boob and tattoo on her ribs
